There are three days remaining till the festival of colors. There are now Rang Gulal and Pichkari stores in the bazaar. Due to the Lok Sabha elections this season, the election hue is evident even during the Holi holiday. In businesses, water fountains with images of influential people have become the main attraction. They are in great demand. Retailers claim that while the costs of large Pichkaris have grown by 10% over the previous year, the rates for little Pichkaris have not changed significantly.
Election colors for Holi: Pichkari with images of prominent figures are in high demand; this season, the rate climbed by 10%.